Blog

The power of external eyes

The scene The CEO of a consulting company in New Zealand was under a lot of pressure. He believed in the company’s aim — to maximise opportunity, create value and build relationships in Maori organisations so they could work productively with corporates and government. But he was drowning in the work and didn’t know how

Starting a business with serious consideration

The scene Many people start a business because they’ve succeeded in making money for others. Then it clicks. Why not start a business and keep the profits? After all, they have the skill and knowledge; they understand the services and products; they know how to invoice and bank money. It’s going to be terrific. We

Rebrand or streamline?

The scene A company supplying quality sports team uniforms, corporate uniforms, casual wear and embroidery services realised it was time for a re-brand and refresh. Or was it? Timing is everything with rebranding and it’s important to push forward once existing systems are streamlined and in order. Getting the right things right The company contacted

Tidying up businesses to sparkle

A new cleaning services company launched to give clients the freedom to spend their spare time living life to the fullest. The company made houses sparkle, so much so that within the blink of an eye they had too much work to handle. Their environmentally friendly and non-allergenic and non-toxic products were part of their